Sunday, February 17, 2013

I Choose Dior


I am loving Dior. Recently, they are ubiquitous! Whoever their advertising person is definitely deserves a party to celebrate their success. Their covergirl, Natalie Portman, is gorgeous and the perfect representation of the Dior girl. And she's Jewish! (As my grandmother would say.)
Their new commercial is ingenious! The first time I saw it, the song was immediately stuck in my head (Heavy Cross by Gossip). And when I heard it in my dance class the next day, I bought it on iTunes and have been obsessed with it to an extent that I can't go a day without humming it. Although, I'm still not sure if they are saying "Without joy, I chose Dior" or "Without your, I chose Dior" or something else. Comment if you know the answer! 
But anyway, the commercial. The shortened TV version is amazing but if you  watch it on youtube, the full version is just magical. Maybe I'm just a sucker for from-another-planet-beautiful fashion icons, but seeing so many famous fashion figures in one place is, to me, fantastic.
Their website (www.dior.com) is the most organized, modern, appealing fashion designer house website that I have ever visited. 
Dior's 2013 spring-summer collection is breath-taking to boot. They posted it so they actually make it easy to find, rather than other designers who I had to search youtube for. Tsk tsk. 
I hand it to Dior for their impressive work. Keep it up!
More,
Amanda

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